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Concept

The exhibition 2008-2025: Color, Sign, Text, curated by Eliana Lorena, is a journey through the artistic and design vision of one of the multifaceted figures of contemporary design. The showcase provides a unique perspective on Eliana Lorena’s creative journey, from her early steps in the design world to her exploration of color, sign, and text—central themes that have defined her research over the past fifteen years.

The exhibition project, brought to life through the collaboration of students, professionals, and friends, represents a collective dialogue where diverse perspectives and the exchange of ideas form the core of the creative process. As in other initiatives by Lorena, the emphasis is not on individual protagonism but on creating common ground where ideas meet and mutually enrich one another.

With graphic coordination by Giorgia Cummaudo and Lorenzo Branchini, the exhibition invites visitors to immerse themselves in the vision of a designer who has seamlessly combined innovation, craftsmanship, and profound cultural sensitivity.